Jeff Roach

“Mass advertising can help build brands, but authenticity is what makes them last. If people believe they share values with a company, they will stay loyal to the brand.”
― Howard Schultz, Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time

“To like many people spontaneously and without effort is perhaps the greatest of all sources of personal happiness.”
― Bertrand Russell

“In 1995, the result of the PQ-mandated second referendum on Québec independence was such a close call that in many other countries it might have degenerated into civil conflict. But that didn’t happen. Why not? Maybe because on all of those occasions we kept talking, since we know in our heart of hearts that what we’ve got is worth keeping.”
― Tom Mulcair, Strength of Conviction

“Politics and the stock market are the two most ruthless environments outside an actual battlefield. The market creates and destroys wealth; politics creates and destroys power. Power and wealth are both highly prized, and those who acquire large amounts of either are unlikely to be gentle souls.”
― John Ibbitson, Stephen Harper